PPC scaling: SEO-Studio & Zootovary.com
- Service:
- PPC
- Business niche:
- Online stores
- Geo:
- Ukraine
Results
- Turnover +15–20% monthly
- Payback maintained
We publish the presentation by the head of SEO-Studio's paid search team for the conference «8P: Business online»: where the hidden levers are for growing turnover from Google AdWords while keeping profitability, adding paid traffic channels, and 15–20% monthly turnover growth with stable CPA (client case).
Zootovary.com — online pet store. Task: scale ad campaigns without losing efficiency. We audited the Google Ads account, restructured campaigns, optimized bids and expanded reach. Result: steady 15-20% monthly turnover growth while keeping payback.