Analytics & reporting

Goals, funnels and dashboards. Clear reporting on results.

Setting up goals, funnels and dashboards in Google Analytics. Single view of traffic, conversions and ROI. Clear reports for decision-making.

Analytics & reporting

  • Goals and conversions
  • Linking ads and analytics
  • Dashboards and monthly reports

How it works

Input
  • Traffic channels and touchpoints
  • Business goals and key conversions
How we work
  1. 1

    Data audit

    We review what is already tracked and where the data gaps are.

  2. 2

    Setup

    We connect events, goals, attribution and links between systems.

  3. 3

    Visualisation

    We build dashboards and reports that teams and owners can actually read.

Output
  • One view of channels and conversions
  • Reliable data to evaluate ROI
  • Decisions based on facts, not assumptions

What you get

  • One view of traffic, leads and sources
  • Accurate goals and conversions to measure SEO and ad ROI
  • Clear reports and dashboards without noise
  • Data to decide where to invest next
Cases
View all cases

How we work

  1. Audit current analytics and define business goals
  2. Set up goals, conversions and events in Google Analytics
  3. Link ad accounts and configure attribution
  4. Dashboards and regular reports in your preferred format

Without proper analytics you can't evaluate SEO or ads. We set up goals, funnels and dashboards so you see real results.

A
AlexanderGoogle Ads and analytics expert

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Frequently asked questions

  • SEO, AI optimisation, paid ads (Google Ads), web development and web analytics. Full-scope projects are available.