Paid search & display

Google Ads. Campaigns aligned with goals and ROI tracking.

Setting up and managing campaigns in Google Ads. Keyword research, conversion and goal setup, bid optimization. We work with limited budgets and measure ROI.

Paid search & display

  • Goal-based campaigns (leads, sales)
  • Remarketing
  • Regular reporting

How it works

Input
  • Product, offer and ad budget
  • Goals: leads, sales or calls
How we work
  1. 1

    Strategy

    We define campaign structure, demand, semantics and KPIs.

  2. 2

    Launch

    We set up campaigns, analytics, conversions and landing pages.

  3. 3

    Optimisation

    We adjust bids, creatives and audiences based on real data.

Output
  • A controllable flow of leads or sales
  • Transparent CPA / ROAS by campaign
  • Scaling hypotheses without losing efficiency

What you get

  • Fast visibility: traffic and leads from day one
  • Budget control and clear cost-per-conversion
  • Scale up while keeping ROI stable
  • Transparent reporting: leads, spend, CPA
Cases

How we work

  1. Define goals (leads, sales, calls) and budget
  2. Keyword research and campaign setup
  3. Connect goals and conversions in Google Analytics
  4. Bid optimization and monthly reporting

Tools & platforms

Google Ads
Google Analytics
Google Tag Manager
Looker Studio

Google Ads isn't 'turn on and wait'. It's goals, keywords, bids and ongoing optimisation. We make every dollar count.

A
AlexanderGoogle Ads and analytics expert

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Frequently asked questions

  • SEO, AI optimisation, paid ads (Google Ads), web development and web analytics. Full-scope projects are available.